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TOPIC: Length of a blog post

Length of a blog post 1 year, 9 months ago #1896

How long (or how many words) do you think a blog posting should have to be relevant to the search engines?

Re: Length of a blog post 1 year, 9 months ago #1899

  • atula
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As far as I know it is not the quantity but the quality in terms of SEO that matters in case of blog posts...even a simple 50 word post loaded with the correct words...has to work fine..but I am no expert so lets see what others feel...

Re: Length of a blog post 1 year, 9 months ago #1902

  • Orrymain
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I agree that I don't believe that there is a length, minimum or maximum, that matters. It's what is in the blog that matters.

Re: Length of a blog post 1 year, 9 months ago #1905

  • Taggart
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I share the impressions mentioned above about quality rather than quantity, and I'd add that aside from SEO, I find myself avoiding some posts at times that are very long, unless I'm particularly interested in the topic.

Re:Length of a blog post for SEO 1 year, 9 months ago #1907

  • Lorenz
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Hi Chris,

our research has found that short posts AND excessively long posts generally don't rank well in search engines. My best advice is to make a blog post no shorter than 250 words and no longer than 1000 words. (Of course, I haven't broken into Google's offices and stolen the secrets to their algorithm, so I can't know for sure, but our research is a pretty good indicator of how Google thinks.)

Apart from SEO, there are several other criteria that determine the length of your blog post:

Reader attention span - it's pretty short on the web, so the closer you can keep your post to 250 words, the better

Quantity of blog posts: the more you post, the shorter your posts should be. If you update your blog with several lengthy posts a day, chances are that your readers will simply tune out some posts.

Comprehensiveness: if you write about a complicated topic, make it long enough to cover the topic in depth. Otherwise there is no value to the user. If that means that your blog post will exceed 1000 words, break up your post in several shorter posts that link to each other.

And that's my two cents...
Always here when you need me. I am the forum administrator and a web designer for Online Design Bureau.
Last Edit: 1 year, 9 months ago by Lorenz.

Re:Length of a blog post 1 year, 9 months ago #1911

  • stav
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Blogging is not something i have much experience of, but i have been asked to do something.. so all these little tips are very handy, thanks Lorenz..
Time flies like an arrow. Fruit flies like a banana.